Tuesday, November 10, 2009


If you didn’t catch the Latin Grammy’s last week you missed a great show! The 10th Annual Latin Grammy’s was broadcasted live from the Mandalay Bay Events Center in Las Vegas on the Univision Network on Thursday, November 5, 2009, at 8:00 p.m. Co-hosted by the internationally acclaimed actress/singer Lucero and renowned actor and comedian Eugenio Derbez, this years Latin Grammy’s were the best to date!


Some of the performers were Alejandro Sanz featuring Alicia Keys, Luis Fonsi, and Calle 13 featuring Ruben Blades and Oscar de Leon & Gilberto Santa Rosa.

This year’s had a record of 12.8 million viewers that watched some or all of the show, according to Nielsen. The highest ever for any “Latin Grammy” telecast on the Univision Network it also delivered an average audience of 6.0 million total viewers. The demographics provided by Nielsen were:

I have to say that these results are astonishing. Nielsen also reported that the show made Univision the #2 broadcast Network among Adults 18-34 (2,010,000) and Persons 12-34 (2,330,000), beating CBS, NBC, FOX and CW for the entire night.

If that’s not viewership power I don’t know what it is! I can’t wait to see the results in January for the Grammy’s. What did you think about the Latin Grammy’s?

1 comment:

Francisco Sanchez said...

AFTER TEN YEARS WE CAN SEE THE EVOLUTION IN THIS KIND OF EVENTS
GOOD FOR THE LATINOS